• Breaking News

    Saturday, May 2, 2020

    Home Unlabelled Realtors: Here's how you win business from Realtors: No spamming.

    Realtors: Here's how you win business from Realtors: No spamming.

    May 02, 2020

    Realtors: Here's how you win business from Realtors: No spamming.

    Here's how you win business from Realtors: No spamming.

    Posted: 02 May 2020 09:38 AM PDT

    I answered this for a photographer in another thread, I thought you might be able to use this as a guide and Realtors here can add their $0.02.

    First off, never flat out ask for business. It will turn people off in a second. I can't stand that and I go out of my way NOT to hire a pushy person. Maybe that's just me. Unless you have something everyone wants but no one else has, you're going to have to network. Advertising can work if it's effective and not spammy, but I typically ignore ads unless my colleagues are raving about you. Social media is not likely going to work on it's own for the most part, so don't try messaging us out of the blue. There are too many inspectors, photographers, loan officers, title companies, etc. looking for our business. We only want to work with the ones that we like and trust, and the only way to be that is to get to know us on a personal level. We are people, just like you, we're not just a paycheck.

    So here's a recipe for success with networking.

    Step 1. Meet us in person, individually. If you have the mindset of "I'm going to get business from this person" when you're talking to me, you won't be successful. You need to have the mindset of getting to know me and learning from me. You should be charming and helpful. If you're trying to set up a consultation or ask me if I need your services the first time I meet you, I'm going to find an excuse to walk away and never talk to you again if I can help it.

    There's two main ways to meet us FtF.
    - In the wild: If you go to a place where we are already congregating, this is the easiest way to get our ear. Find where we are in your community. Most places in the US have a local Realtor association. Join as an affiliate member and become an active participant for a year. It's not that expensive. Go to the socials and just be present, volunteer for a large committee, donate to causes, but don't be a salesman. Pass out cards to those that show interest, but don't force it or try to make sales at these things. Don't give them your card unless they ask. Don't offer up what you do, but you can wear a name tag. Ask everyone you can get a conversation with questions to get them to reciprocate to find out what you do. "What company do you work for?" "Do you have a specialty?" "What areas do you mainly work in?" Get them excited about talking about themselves and then let them ask a question, they'll ask about you.
    - Invite us to meet individually: The simple example is to just call and ask me to coffee, but you figure out your method. They're going to know you're just wanting to sell to them and you'll need to tell them why you want to sit down with them. It's fine to say you "Just want to get to make a business connection and are willing to buy me coffee for my time." but in better words. This is much easier to do once you've met us in the wild. You'll get a few contacts calling us blindly, but it's a numbers game. If you're charming on the phone and have some sort of a connection to them (name drop a Realtor they are friends with), you'll have more success. Be prepared for like a 99% rejection rate. We get solicitation calls A LOT! Every day it seems. When you get them to sit down, ask tons of questions about their business. What process they go through, etc. You can give them a few marketing pieces, but after you've learned about them and relate it to how you can help. Don't take longer than 30 minutes or an hour at the most if the conversation is going good. Guess what? If you joined the association, they'll give you a list of our cell numbers and emails if you request it.

    Step 2. Engage. Follow up with who you've met on social media. If you met one in the wild, getting that card helps you remember, but don't ask for it to obviously spam them. Make it a natural request. They said something interesting and you want to know more about them. Like, share, and comment on a lot of their social media. Try to interact with as many of their posts as you can, but don't be crazy about it. Meanwhile post your work and make a blog and post content. Talk about being a [insert professional title here] and show off your skills. Be fun. The algorithm will put your content in front of them because it thinks you are friends. Never ask for business unless it feels right, but it should almost never feel right. Let us come to you, but make it apparent you are the right one to come to. We've already met you in person, so it will be much easier to request information. Engage with us each individually off social media also, I don't mind an occasional phone call or text, but you better not be trying to sell me something. If you have a special going on, email it or post it on your social media. I don't care if you tag me, but you better not call me to sell me something. Call to set up a time for coffee now that I feel more comfortable seeing you engage with me and helping me on social media.

    Step 3. Become the expert and grow your network. Find a way in to the office or trade association through who you've met and who likes and trusts you. One way into the office is to offer education that really shows you know your stuff and attracts the people. If you can offer continuing education credit through the state, even better. You probably can't just walk in off the street and be able to get a commitment to do a class, you're going to need to know someone that can vouch for you. Keep working on those relationships and try to become the resource for them. Give them something they can use that will remind them of you or they can use to help sell a property. Think travel mugs or property flyers. Agents are in their cars a lot. I love my magnetic phone dash mount, just a tip. You're trying to show that you are the professional and the expert. Another way in is to ask to drop off treats. Bigger budget? Rent a movie theater for a kids movie and invite Realtors and their kids for free, hand out free popcorn with your pamphlet. Or once you complete a job and they are obviously satisfied, ask "Which Realtors at the office can use a skilled [professional title]? Do you think you could refer me to them? Yes? Great! Can I call them and tell them that you told me to call?"

    Step 4. Get referred naturally. Think service. All while you are working for the client think of ways to make their lives easier and your product better. For an example, I'll use photographers: Offer to call to set up the shoot, send the client instructions on how to get the most from their shoot, offer a flyer design, bring snacks to the shoot, know stagers to call when needed, give the kids of the seller a small toy to play with to keep them busy, offer same or next day delivery. Just keep separating yourself, find a new way to excel at each job. Make it clear somewhere on your website what you charge and if we ask about your service be willing to talk to us on the phone ASAP. We likely don't have much time to make a decision. This will make it easier for us to refer you if you can separate yourself somehow from everyone else.

    It's not hard to get realtor clients, but you CAN NOT SPAM US. We get that ALL THE DAMN TIME!! Don't be that guy.

    submitted by /u/joeyda3rd
    [link] [comments]

    When Do I Stop Receiving Unemployment Checks Now That I Have My Real Estate License?

    Posted: 01 May 2020 08:12 PM PDT

    Just got my real estate license from the state of Maryland. I've been getting unemployment checks from the government for the past 4 months.

    I've yet to go find a real estate office and align myself with one, and yet to make a sale but am wondering when such unemployment checks will stop.

    Is it once my first sale goes through? Or perhaps when a local Remax for example takes me under their wing?

    submitted by /u/SexyMemeTime
    [link] [comments]

    Pandemic relief

    Posted: 02 May 2020 04:14 AM PDT

    Does any one know of a program for people stuck in my situation. I took a hiatus from the work force last year to focus on my health and in that time finished all my real estate courses. I had paid the Texas Real Estate Commission my dues, was finger printed by the state and ready to schedule my exam, but the quarantine happened and TREC canceled all testing. So I can't legally sell houses. I don't qualify for unemployment since I didn't bring income last year, and I don't qualify for a small business loan either since I technically never launched my business. Any such programs or am I SOL?

    submitted by /u/cryptonerdmermaid
    [link] [comments]

    How to solicit business from realtors without being tacky or a pain in the ass.

    Posted: 01 May 2020 10:25 PM PDT

    Hello realtors! I'm an owner of a small locksmith shop and I have a few realtors I do business with but would like to expand our residential side of things (we do a lot of safes and commercial work, but it'd be nice to have more cash flow from residential/rental work).

    At one point I was a commercial insurance agent and it could be super inconvenient and annoying when people randomly popped in to peddle some BS. So maybe you could suggest some tips on how to not be that guy.

    I'm a fan of bribery with donuts and pens (not the crapper ones, the nice gel roller ones... you know the ones). I don't want to take up anyone's time, just drop off few business cards, pens, and post card size adverts detailing what I can offer (key boxes, no need to actually be there for rental turn overs, discounts for buyers that recently closed etc...

    Will I be shunned if I try this kind of thing? If not what sort of things would make your life easier if you needed a locksmith?

    Thanks for any input.

    submitted by /u/Cautious-Rub
    [link] [comments]

    All this bullshit around showing homes is not going away.

    Posted: 02 May 2020 09:41 AM PDT

    So many agents are making you jump through so many hoops just to show a fucking house and it's stupid. If I know anything about bureaucracy, it never goes away once instilled. Fucking sucks.

    submitted by /u/PeteDub
    [link] [comments]

    Coronavirus Rent Collection

    Posted: 02 May 2020 05:11 AM PDT

    For those of you who have taken the Real Estate Exam - National and/or state portion.. What questions can I *really* expect?

    Posted: 01 May 2020 04:29 PM PDT

    I'm going to try and keep this post as simple as possible, and not go into the roadblocks I'm experiencing today--but I'll hint that most of them are financial so buying a bunch of books is prohibitive--with the hopes that you all can fill me in on the details. I do better with online, potentially even automated, Q&A than I do with reading a paper copy of a book anyway

    My main question has to do with the difficulty and familiarity of the ACTUAL questions on the test, and what level of difficulty I can expect (and what I should focus my study on) compared , for instance, to:

    1. Sites like https://realestatelicensewizard.com/exam/ which have short practice exams and example questions. And https://www.test-guide.com/free-real-estate-practice-exams.html which seems to have a cursory amount of questions and answers but every test after 1 has a majority of cut off/incomplete questions. Also, I've found some quality practice questions and study materials on a site called Quizlet. Disclaimer: I have some seriously restrictive ad-blocking software and so I'm not familiar or responsible for the quality of those sites or how many things they're trying to sell you! Therefore, I've hidden the sites under a spoiler so that you can decide whether or not you want to even know what they are. I've seen them mentioned many times before on this sub with no spoiler, so hopefully this suffices.

    2. Books like https://www.nelnetsolutions.com/pdf/free/masterrealestate.pdf with sample questions/practice tests that are far, far, far more difficult and specific than the rest of the stuff I've found online.

    3. Other books, such as Real Estate Exam for Dummies.

    My question is that I am seeing an extremely wide variety of question difficulty when comparing the different sources! I'm just trying to get a better idea of what to sit down and study, while only getting as specific as the questions on the actual exam are. I am not interested in spending hours trying to memorize the details of the thousands of obscure laws and such that may not be on the exam.

    I don't really need too much structure, and I'm not the type of person who learns and benefits from reading the chapters in a real estate book anyway. I am mainly interested in the questions specifically that give me the most accurate understanding of what to actually expect, in the PSI exam testing center. PSI is the company that is administering the tests, so I'm not sure if that matters, but here is a link to their curriculum/syllabus if it helps: https://drive.google.com/file/d/1qaehKnL58ZvP89wgE6A6sEA20cE0AjrA/view?usp=sharing

    I am absolutely dead set on passing this exam, but it's hard to get excited about it when I'm seeing so much that potentially needs to be absorbed. Like I said, I do not do well with reading, I space out almost immediately, so I've always had the best luck studying actual examples and answers en mass instead of reading the sections. I have ADHD and that's just the way my brain works, so I apologize if it's not in line with the way you would study, but telling me to read will not help. Thank you so much to whomsoever provides me with their best advice for my situation!

    submitted by /u/Estate4reaL
    [link] [comments]
    Read more
    at

    No comments:

    Post a Comment